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Sunday, December 8, 2013

Generic Strategies

bismillah..

There are FIVE GENERIC COMPETITIVE STRATEGIES :


A low-cost provider strategy
A broad differentiation strategy
A focused low-cost strategy
A focused differentiation strategy
A best-cost provider strategy

I would like to focus for four categories of generic business strategies which are broad cost-leadership,focused cost-leadership,broad differentiation and focus differentiation.

1) BROAD COST LEADERSHIP


For your information, Giant is the hypermarket that offers you the lowest price. Actually this hypermarket which are available at almost in every country. This hypermarket had being rivals into the big and multinational comapany like Jusco and Tesco. Giant most likely to be the lowest price that Malaysian can buy because of the tagline of "Everyday at lowest price !"

2) FOCUSED COST LEADERSHIP

A focused strategy based on low cost aims at securing a competitive advantage by serving buyers in the target market niche at a lower cost and lower price than those of rival competitors. For example Maxis. As we know maxis had been in the market for years and had improve a lot in their services. Their leading in the communication field had facing the rivalry like Digi.

3) BROAD DIFFERENTIATION

Differentiating the firm's product offering from rival's with attributes that appeal to a broad spectrum of buyers. The customer or the consumer may find it very unique. For example Porsche.

4) FOCUSSED DIFFERENTIATION

Concentrating on a narrow buyer segment by meeting specific tastes and requirements of niche members. For example, Proton. Because Malaysian have their wn taste and opinion on the safety and the characteristics of the car so they can meet the needs for the buyers.

Corporate Culture

bismillah..

If you given a company to be work for 10 years, what kind excistence of culture you want to get involved with ?

For the recent online forum in the GOALS, we had discussed about the corporate culture. Well for me the environment that i want to be in the company that i love to work the most is the positivity outmosphere in the company itself. Why ? this is because of the energy of the positiveness could bring into an effectively work in the company and among the workers.

Hablum minna Allah and hablum minnas. Alhamdulillah. The most favourite quote from me because of the great and good relationships amongst the workers or the boss should be inthe harmony way. The teamworks make dreams works. So being in the positive environment really helps the company to achieved more.

The example of the Corporate culture that i have known from one of this company, Koperasi Tenaga Nasional Bhd. From this previous tasks given, i've been understand that in every each morning that the company will always having the tazkirah pagi before they started their work on that day. The activities such that could bring closer to Allah, as it is one of the Majlis Ilmu that really have been encouraged in the Muslims itself.



Is that true everyone can fly ?

bismillah...

"Ya Allah, kenikmatan yang tidak aku lupakan darimu kerana sesungguhnya engkau maha pemurah dalam memberi rezeki dan nikmat"

Muhasabah jap. Because we have to always be a grateful person to Allah. isn't Allah had gave to you so much things? Did you ever felt like bother to appreciated that. ? Cukuplah sekadar berdoa, dan bertaubat kpd Allah. Sbb Allah sayang sungguh pada hambanya yang bertaubat. With the seek of Allah, im struggling to become a better Muslimah every single day. Alhamdulillah.

One gold question from Dr Ummi. (soalan cepumas) . HAVE YOU BEEN ON A FLIGHT ? WHAT KIND OF AEROPLANE ? (jenis kapal terbang ape ? haha macam nak gelak pulak aku baca) ehem.

In her lecture session, we were discussing about the best services that have been provided in any air services that student had experienced. Before this i have been in the Thai Air Servis, MAS, and Air asia. The most unforgetful moments when being with the air service is with the That Air servis. Tagline : Smoothe like silk. Memangg macamm sutera bohh.. hihihi.

This is another example of the CORPORATE STRATEGY . Like Air Asia the tagline is "Everyone can fly" Yes everyone can fly at the lowest rate ! This remind me about the one of the reality shows "The Apperantice" the CEO of the company is Tony Fernandez. This amazing reality shows had open my eyes to see the big picture about the Air Asia company.

In Air Asia Services, in economy class seat, very amazing experience and this better than MAS. Before this i have experince Air Asia for going into the tournament of MASUM in 2012. Such a pleasant journey because in the incident happened on that day turn out to be my friend's birthday Rohaida. Thus the pilot in theplane also wishes the best of luck to the all atheletes that going for MASUM tournament. This was such a corporate strategy to make the memoriable times during riding the flight.

I hope one day i can be The Apperantice. hihi. just Joking.

What is O-SHIMA ?

bismillah..

"Ya Allah, sesungguhnya engkau yang maha mengetahui apa yang terbaik yang teleh diusahakan oleh hambamu, maka permudahkanlah dan perkenankanlahh ya Allah akan doa-doa hambamu yang berusaha dgn bersungguh-sungguh"

On todayS sharing. OKAY IM LATE FOR THE SHARING SESSION.

What sharing session ? Well actually its a session where this gen2 ( i call her gen2 because she's 30th and above and she is doing the phD at USIM. ) haha. sebenarnya ini terms orang Herbalife. hihi. tade kaitan kan ? ade ke ?

well, on that day im late. because i know there will be only for the sharing sessions and no lecture on that day. we have to hear about this amazing women about how she was getting involved in the Japanese Halal food. well sound like crazy amazing because in Malaysia only her restaurant was the pioneer in the halal Japanese food. Her restaurant called O-SHIMA Japanese restaurant. Wanna know where its location ? go here O-SHIMA okey aku bagi page fb so korang bolehh laa likee ke ape kan hihi.

It is convesional business. Got its up and down. biasala tu namanya bisnes kan. so what i got from her story were do not ever ever easily gave up when you doing or starting doing the business. because in business all whatever sacrifice you have to make it and face to it. This women had failed her business at the beginning and closing up her restaurant and loses moree money. and guess what ?? she was not a failure. there is no such a failure terms there's only the terms for the quitter. now her restaurant was one of the famous restaurant in shah alam. okey you can google them after this. (okey aku memang promote sehabis habisan nehh)


credit picture to Wirdateyy hihi.

okeyy now back. actually too many great stories and motivations and guidence that i have learnt from her. because im doing the simillar business like her. Herbalife business. well you can take a look at my page fb. Asma Yusof.

my one nice advice. do not eat tomyam too much nanti boleh sakit perut.hihi.im also looking for serious people to lose / gain weight with Herbalife.

Riang Ria Tomyam

Bismillahh ..

"Ya Allah, berikan aku mencapai target aku pada bulan ini, murahkan lah rezeki ku ya Allah, lembutkanlah hati bukakanlah rezeki untukku,untuk membantu orang ramai lebih sihat."

Riang Ria Tomyam pembuka selera hidangan anda pada malam ini. ececehh.. Alright, just back from my amazingg day for this wonderful evening. Did u knoww Tomyam is the most favourite amongst Malaysian foods? Well, did u know from where the Tomyam recepies was ?

Actually Tomyam was from Thailand. I was in Thailand in June 2013 for my Herbalife Extravaganza, and the real taste of Tomyam you can get the best from Thailand. The taste of the spiceness really turn you on. hahaha. macam ape plak turn turn you on ni kan. :P

For this tutorial and lecture session with Dr Ummi, we were given the task for choosing for a restaurant and compare with the other versus restaurant. And we choose to compare with the Chicken Rice shop restaurant. Then we made a survey at the Phuket Seafood nearby nilai. And my group which are wirdatey, aten, and izham went there with my lovely and handsome tbj903 (my car hihi) for gaining some information about the restaurant.

As we seen all the variety of the meals on the menu. Ther were amazing ! Too many choices to be pick up. haha. well Malaysian taste ia always the best. For my observations, many otherculture for exmaple the culture from Thailand had bring the culture of "tomyam" into our country, and Indonesian with their "nasi ayam penyet" yang memamng digemari ramai. haha. ni sebab tadi baru je balik makan dari Bondi. (An indonesian restaurant)

You see, every each of the restaurant brings its uniquely culture. You can find it everywhere. And Malaysian are always likee to eat. Okay this is i am telling you the truth, no joking. Besides, at the task given to us, we had to create our own restaurant and its name was Sawadee restaurant. Amazing isn't it? I know bebeh.

Saturday, December 7, 2013

Evaluating Company's External Environment

bismillah...

"Ya Allah, hidupku dan matiku hanya untukMu"

Hello guys. We'll met again. and for this entry please be patience with me because there will be few remaining post in the subject strategic management that i have to be focusing on. The date of submission is tomorrow. hihi.

Okay lets be positive all the way of journey of blogging and updating. Actually when im blogging sometimes it will be slipped away of pouring all my emotions and feeling towards this screen and keyboard. well i guess maybe most of people did this. because human have their place to show their emotion. thus, whatever, i feel like more telling what i felt and learnt in the strategic management subject.

MACRO ENVIRONMENT

What do you understand with this two words ? hiih. actually this is really the business terms.

"Encompasses the BROAD environmental context in which a company's industry is situated that includes strategically relevent components over which the firm has no direct control.

Please aware of these questions in this chapter :

1) What are strategically relevants factors in the macro-environment ?

PESTEL ANALYSIS

Political.Economic.Social.Technology.Environmental.Legal

2) How strong are the industry's competitive forces ?

rival sellers.potential new entrants.producers of substitute products.supplier bargaining power.customer bargaining power.

3) What factors are driving industry change, and what impacts will they have ?

identifying driving forces.assess driving forces.determining strategy changes

4) How are industry rivals positioned in the market ?

strategic group.strategic management

5)What strategic moves are rivals likely to make next ?

competitive intelligence.framework competitors analysis

6) What are the industries key success factors ?

products elements.product and services attributes.operational approches.resources.competitive capabilities.

7) Is the industry outlook conducive to good profitability ?

growth potential.degree industry profitability.strength of competitive forces.





Friday, December 6, 2013

The Business Vision and Mission

bismillahh..

"Ya Allah, terangilah hatiku dengan ilmu Mu, moga ilmu dapat menyuluh kepada setiap sisi kehidupanku serta mendapat keberkatan dariMu.Amin"

Rise and sunshinee baby. haha. okay this great morning will be continue our mission to submit for the individual assignment tomorrow. eceh. When i think about to update the remaining post, and still a lot to do. well, that's my mission for today. hihi.

OUR MISSION ? well i think this is MY MISSION because of its the individual assignment. updated blog for every chapter in strategic management. i HAVE to made it fun and not too bored to be read. We will focusing on the Buiness Vision and Mission on chapter 2.

In this chapter, i can conclude two vital elements. First, What do we want to become ? and What is Our Mission?

1)What do we want become ?
This is the vision statement that we should answer. In every each in the organization we be clear what is the vision of the organization.They must be short, preferably one sentence.

2)What is Our Mission?
In the mission statement must have the declaration of an organization's "reason for being." This couls aalso meant that reveals what an organization wants to be and whom it wants to serve. This also called a creed statement.

In the class tutorial activity, Dr Ummi had made this activity that we have to state our visions and missions in USIM. Why we want to be in this university and what we want to be in the future. For once, i think this activity really helps us to think a lil bit about our future. huhu. Thank You Dr. Ummi.

Vision VS Mission
Shared vision creates a commonality of interests that can lift workers out of the monotony of daily work and put them into a new world of opportunity and challenge.


Thursday, December 5, 2013

Strategic Management Subject

Bismillah...

Ya Allah moga setiap hari hariku bermanfaat untuk diriku dan orang2 di sekelilingku.

Okey sebenarnya update blog sebab nak buat individu assignment. Bole x ? Hahaha.

opps. or maybe i should start speak in English because of this subject is in English. haha. Forgive me if my sentence quite rubbish. But i will give my very best to deliver the best. :D

Chapter 1 : The nature of Strategic Management.

This chapter is basically the introduction of the subject. Starting from the definition of the strategic management, we will find more about what is exactly the great strategic management applied in every of each organizations.

Strategic management is the art and science of formulating, implementating and evaluating cross functional decisions that enable an organization to achieve its objectives. In such a very siple words, strategic planning.

Basically each on every organizations will have their own strategic management or planning. Why such this play important role in the organization because only what we are going to planning today will made it happen into the future.

Alhamdulillahh. This subject really help me to improve my English. hihi. Well, i still have a lot to improve in wrinting actually. because of the lowest mark that i've got in my muet slip was in writing session. lol.

Seriously i have such an encouragement of writing this blog in English, i have to not-to-be-lazy to finish this task. hope DR Ummi will not be over bored with my writing. again. im speaking rubbish.

So, next will be the stages of strategic management.

1) strategy formulation
2) strategy implementation
3) strategy evaluation

According to the steps, clearly we have to follow the guidelines as we first must have to decide what new business to enter, how to allocate resources,or weather to enter international markets. Every single decisions have to be made based on the strategy formulation in the organization.